Author: Sabrina Horrisberger

Go Digital. Get Results.

Photojournalism: A Look Behind The Lens

If you have an interest in digital marketing, photography, or visual storytelling, you have likely heard the term “photojournalism”. When I first heard this term, I had so many questions. Is it journalism? Is it photography? Is it an art, or a marketing strategy? In short, it is and can be all of the above.…
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July 15, 2019 0

Facebook ideas that generate high engagement

Modern businesses and marketing teams are constantly seeking new ways to increase their engagement and encourage their audience to comment, like, and share their Facebook posts. These actions have a mathematical ripple effect: increasing your favorability in Facebook’s algorithm causes your posts to pop up on more feeds. With so much content on Facebook, how…
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June 10, 2019 0

Why Digital Marketing?

One of the most common questions I get asked is, “Why did you decide to become a digital marketer after working as a travel consultant?” Making this leap has been one of the most rewarding risks I’ve taken. Witnessing the difference that a well-developed digital marketing strategy makes for a business never fails to inspire…
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April 1, 2019 0